Expanded Feature Set

Top Priority

• —Created 5–10 second looping video teasers in small windows to showcase the platform. (layout only)
• —Developed a visual demo or introduction that users can watch on their own time. (layout only)
• —Improved and reorganized the Features section, placing it prominently on the homepage.

Secondary Priority

• —Designed “cards” to highlight different use cases.
• —Generated additional tagline phrases.
• —Built separate pages where necessary.
• —Updated the header for clarity and usability.

When Time Allowed

• —Highlighted integrations with other apps through icons and short explanations.
• —Added a Pricing page.
• —Added a prominent FAQ page.

Top Priority

• —Enabled two-factor authentication, password strength validation, and email confirmation. (layout only)
• —Implemented a loading response after users submit information.

Secondary Priority

• —Streamlined duplicate text for consistency.
• —Added a Welcome/Splash page upon login (e.g., “What do you want to do?”).
• —Provided a brief description of “Views,” clarifying that they are filters to sort contacts based on preference.

If Time Allowed

• —Prompted users to select the type of community they are creating to auto-populate relevant features.

(This did not make it to the final design)

Top Priority

• —Redesigned key buttons to be more visible and appropriately labeled/colored.
• —Made the Roles button accessible directly from the Contacts page (instead of being hidden under “Add Contacts” or “Settings”), with quick examples of how each role is used.
• —Displayed default properties upfront rather than behind dropdowns.
• —Reorganized the profile information layout for clarity.

Secondary Priority

• —Provided clearer feedback cues when users fill out sections of contacts (added contacts, updated roles, etc.).
• —Added hover states that display prompts or guidance (e.g., profile stage).

When Time Allowed

• —Enabled bulk updates of profiles/properties and invitations, with confirmation options (e.g., “Send invite to all 42 users selected?”).
• —Allowed icons/glyphs to be assigned to roles.
• —Added visual indicators or previews of profile/property details on hover.
• —Built an organizational chart to display hierarchy or parent-child relationships.